Dads are gaining ground, according to the National Retail Federation’s latest spending survey of Father’s Day. In fact, 2016 will see the highest spending for that nationwide holiday so far. This year’s expenditures on gifts for dad are estimated to hit $14.3 billion dollars! Ironically, it was a … [Read more...]
A New Approach to Valentine’s Day
Valentine’s Day is the second largest seasonal-giving holiday. No wonder product designers, producers, and retailers take February 14 very seriously! However, we should be aware that 80 million of our US consumers do not! They’re Millennials, who make up 25% of our population. It’s not that … [Read more...]