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You are here: Home / European Trade Fairs / VG Newtrend’s White and Chrome theme at Maison & Objet

VG Newtrend’s White and Chrome theme at Maison & Objet

September 6, 2009 By Michelle Lamb -

Vincenzo Antonuccio

VG Newtrend is always one of my favorite stops at the Maison & Objet trade fair in Paris, France. Today, I had the pleasure of meeting Vincenzo Antonuccio, the company’s art director and the genius behind both the product development and the visual display for VG’s stand in Hall 5A.

He took a few minutes to tell me about the concept behind the new collection. Since this was the first time VG has shown only designs created by Vincenzo and his partner over the 20 months they have been at VG, the color story was carefully selected to represent the rebirth of the line. The showroom was all about White and Chrome.

At left is a picture of Vincenzo Antonuccio sitting on an over-sized velvet sofa that made a dramatic statement—in White, of course.

Filed Under: European Trade Fairs, Maison & Objet  

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