Casual Market Chicago is the best place to see the newest and the best products for outdoor living. At the 2015 edition, the palette was in transition.
To begin with, shades of grey were challenging established beige for top billing. While many companies said beiges and browns were still their top sellers, Woodard reported hearing lots of requests for gray. Klaussner Outdoor called gray the new brown. While Lloyd Flanders characterized gray as “strong,” Summer Classics said browns are dying on the vine at the high end. It looks like 2016 will be an important year in the transition from brown to gray-neutral dominance on the patio and deck.
Expected greens and blues showed up in many collections. However, the lens through which this industry views color was certainly widening:
- Telescope has made a commitment to color in marine-grade polymer. Bright red, orange, green, cyan and sapphire debuted in a new LIMA contemporary flat-pack dining table and benches, targeted to Milleannials.
- Woodard showed a coordinated collection of purple-and-gray upholstery up front.
- At Brown Jordan, melon was called a “huge” color for upholstery.
- Lots of companies showed some type of coral in their showrooms, including Jensen Leisure and Castelle, from Pride Family Brands.
- Summer Classics revealed that sapphire-blue fabric has been a home run.
- Elaine Smith noted a resurgence of hunger green for outdoor cushions.