Michelle Lamb, Editorial Director for The Trend Curve, was in Frankfurt, Germany for the 2011 Paperworld trade fair. Come along with her to the trend show at Paperworld, where she snapped pictures of the three trends for 2011/2012 highlighted in displays:
Clarity, harmony and perfection are key to Serene Simplicity. These terms apply equally to the forms and colors of the style. Elements in this trend are pared down and graphic. Black and White dominate.
Soft and fresh are words that come to mind for this trend—perhaps romantic, too. Charming Souvenir blends stylized animal motifs, lithographs, silhouettes and photo prints with soft lines, paintbrush effects and stamped looks. It all comes in a feminine palette of light and saturated pastels.
Young and expressive, Boldly Fusion is about unexpected combinations. In this trend, high tech meets handicraft, and folklore meets graphic. Brights are played off neutrals to complete the contrast.
View the slideshow below: