Trend Flash is exclusively for Members of The Trend Curve’s subscriber family with immediate updates from markets and trade fairs around the globe. Michelle Lamb, Editorial Director for The Trend Curve™, has spent the past 3 days in Frankfurt, Germany at the Tendence trade fair. Her topline trends are below. For more detail about trends at Tendence, read the next issue of The Trend Curve.
Notable in Frankfurt:
COLOR
– In spite of buss for orange, it kept to accent roles
– Advancing blues gained red casts
– Grays persisted, with most staying cool
– Browns began a slow creep forward
– White stepped up
– Dramatic deeps were incoming
TEXTURES AND MATERIALS
– Rusted finishes spread across the fair
– Iridescence kept popping up
– Glitter went beyond seasonal décor
– Fur came back in a big way
– Denim was the fabric of the moment
– That said, linen did not back off
MOTIFS AND THEMES
– Tiny florals meant a lot
– Retro-tech topics were hot
– Folklore inspiration raced ahead
– Vintage/industrial looks stayed strong
– Birds held on tight
– Strawberries had special emphasis