Color studies done in the early 1940’s, and repeated many times since, confirm that blue is North America's favorite color family. And why not? Blue has high appeal for both men and women. Another interesting fact is that the degree of preference for blue is high from the start. It increases a bit … [Read more...]
Another Color of the Year
This morning Benjamin Moore revealed their 2018 Color of the Year: Caliente. A powerful red with lots of impact, it was described as “strong, radiant and full of energy.” Caliente is just the latest in a string of Color of the Year announcements. Several other companies have already made … [Read more...]