A week or so ago, Tom Mirabile of Springboard Futures and I were interviewed about fourth-quarter seasonal trends. The venue was a webinar hosted by Lenise Willis, Editor in Chief of Gifts & Decorative Accessories magazine. The timing was perfect. My fourth-quarter seasonal forecast, The … [Read more...]
Anticipating a Boost for Navy
Color studies done in the early 1940’s, and repeated many times since, confirm that blue is North America's favorite color family. And why not? Blue has high appeal for both men and women. Another interesting fact is that the degree of preference for blue is high from the start. It increases a bit … [Read more...]
Interview Topic: Seasonal Trends
On Thursday April 23, consumer trend analyst Tom Mirabile of Springboard Futures and I will be interviewed by Gifts & Decorative Accessories’ Editor in Chief, Lenise Willis. In the webinar, “New Seasonal Realities for a Post-COVID World,” our conversation will focus on how today’s health crisis … [Read more...]
Halloween, Harvest and Christmas Will Still Come
Are fourth-quarter celebrations at risk, given the current Coronavirus crisis? That’s a question I’ve been hearing for the past several weeks. It was top-of-mind as I prepared The Return to Happy Holidays™, my seasonal color and trend forecast for Halloween, Harvest and Christmas assortments. If … [Read more...]
From Gray to Brown: A Brief Trend History
In a conversation last week, a colleague asked whether I recommend gray for upcoming trend assortments. My answer was no. I realize that lots of people still love gray. If you are one of them, you have plenty of company. That said, the rate of preference for gray is solidly in decline, causing … [Read more...]
What’s Next for Trend?
In the past couple of weeks, several people have asked me how I think trend will change in a COVID-19 world. This is an important question, given the vital role that trend plays in assortments. To begin with, I believe that the language used to communicate about products softens. Already, … [Read more...]
Sasha Bikoff’s Whimsical Designs
Paris Déco Off bills itself as The Rendezvous of International Interior Designers and Decoration Editors. The Trend Curve’s editorial team always heads to Paris a couple of days before the Maison & Objet trade fair to see what’s new in the world up upscale fabrics and designs. The 2020 … [Read more...]
The Wild Side of L’Objet
L’Objet’s table linen collection made quite a splash in Paris. And why not? The patterns, including fetching mitered stripes and a tiger print, offered mix-and-match variety in an amazing range of au currant solids. Linen sateen in ochre, terra cotta, blue and mossy green harmonized with neutrals of … [Read more...]
Halloween Trend: Gold Metallic
Move over, orange! There’s a new player in town for Halloween. Gold metallic is one of the freshest emerging color trends for October 31. The idea of swapping orange for gold in your Halloween mix may seem odd at first. After all, Halloween is casual and fun, while gold is considered as a … [Read more...]
Tasty Textures
Texture was out in force at all the big European trade fairs in January. Its message: the texture trend is nowhere near finished. Heimtextil, Paris Deco Off and Maison & Objet were all covered in gorgeous textures. These tactile delights were applied to almost every possible material. We … [Read more...]