The Trend Curve has always believed in the potential of Halloween. Now we have even more reason to get behind it—and so do you. According to the newest findings of the National Retail Federation, Halloween Spending is expected to reach $8.4 in 2016. This represents 12% year-over-year growth, … [Read more...]
Trends for All of Fall 2017
Type “trends for fall 2017” into a search engine and you’ll see a myriad of autumn apparel. If you’re lucky, your results might include The Trend Curve’s latest Haute Halloween and Fall forecast. Overall, however, the direction out there about fall décor is a gray zone with very little new … [Read more...]
Why Did You Buy That?
Each member of The Trend Curve team has a product they like the best. Mine is Haute Halloween & Fall™, because Halloween just happens to be my favorite holiday, hands down. Liz Borsch loves our new kids’ color-and-trend forecast (The Trend Curve Colors™ KIDS 2017) because she adores the world of … [Read more...]
The Ever-Popular Popcorn
Ever since the first kernel of maize exploded into a white puff in North America some 5,000 years ago, popcorn has been a hit for both eating and décor! Most people don't realize it, but there are actually three distinct types of corn. There's sweet corn for eating, field corn for feeding to … [Read more...]
You Provide the Magic
Last week a Member of The Trend Curve's subscriber family asked me about the best way to use our Haute Halloween and Fall™ forecast. Like all our seasonal color-and-trend collections, Haute Halloween and Fall™ 2016 has been fashioned with creative freedom in mind. You can dig into every detail of … [Read more...]
Halloween Trends
Halloween and fall represent a huge retail opportunity, with $7.4 billion in sales at stake (source: National Retail Federation). Our just-released Haute Halloween and Fall™ 2016 color-and-trend forecast gives you plenty of inspiration for innovative assortments targeted to this very special … [Read more...]
Halloween Inspiration
Where do we start when it’s time to create trends for our Haute Halloween and Fall™ color-and-trend forecast? The answer is by looking at shifts in lifestyle preferences. Just like for any other trend prediction, we’ve found that it’s not so much about how seasonal celebrations are changing, but … [Read more...]
Lighting Up Seasonal Décor
Lights are definitely on-trend for seasonal décor. These aren't big lights that make a haunted house or gourd look illuminated from inside. I'm talking about small bulbs, often LED's and fiber optics, that work like punctuation marks within a form or design. These small bits of illumination are … [Read more...]