I must admit that I feel quite celebratory today. This is not just because I have the opportunity to welcome another new year, even though I anticipate that 2008 will be filled with amazing potential for newness. And my mood is not completely a result of beginning my fourth year of writing this blog, although I have felt a great sense of satisfaction since crossing over December 26, my first post date in 2004. Nor are my heightened spirits merely a consequence of ending 2007 with a positive increase in business over last year, in spite of this being quite a source of pride, especially in today’s less-than-stellar home furnishings market.
Today I am celebrating because The Trend Curve is ready to release a completely new color forecast to our colleagues. Razzle Dazzle Metallics™ is set to debut tomorrow.
I first forecasted that metallic finishes would eclipse metals themselves a couple of years ago. That is already beginning to take place. Going forward, The Trend Curve sees the popularity of those finishes expanding, and further anticipates that consumers will soon ask for more. Variations on the basic metal colors will be first, but real metallic colors will be next.
Razzle Dazzle Metallics were created to help anyone planning assortments to be ready for these next steps. We developed a collection of 20 metallic options in four distinct values, each with its own luster level. It is a concise range that really hones in on the metallics we believe have the strongest potential through 2010.
Accompanying these metallics is a foundation-laying summary about the run-up to metallics and their potential for the future. There are also Trend Cards that introduce each of the colors in the four palettes, plus a CD-ROM with more than 50 images of metallics in use to get your creative juices going. We have never included a CD-ROM in a color forecast in the past, so I am hoping our subscriber family will provide feedback on this all-new addition.
Razzle Dazzle Metallics are not yet shown in the Trend Stre on our web site as of 1/1/08 at 3pm Central time—the time I am writing this post. This item is still exclusively available to those who subscribe to The Trend Curve. Our subscriber family always hears about new releases first so they can pre-order and receive early shipment. You can look for Razzle Dazzle Metallics to appear on our web site once our subscribers’ pr-orders are on their way.
By the way, subscribers also get discounts on every color forecast, European trend report or other product we create—typically $100 on each. To see all our products, go to our home page and click on the Trend Store link. If you are interested ordering Razzle Dazzle Metallics, you might consider subscribing to The Trend Curve at the same time. If you haven’t seen The Trend Curve yet, just email Janice for a free sample issue.