What a rush! It all started last week when the last components of our 2008 color forecast, The Trend Curve Colors ™ 2008, were delivered to the office within three hours of each other. That triggered a shipping frenzy that will not begin to subside until next week.
Subscribers to The Trend Curve ™ always have an opportunity to pre-order our color products and CD-ROM trend reports before the general public learns about them (and often, at a lower, pre-release price). We promise our customers that the day the colors we forecasted are delivered into our hands will be the same day we begin shipping our color forecast to them. First pre-ordered, first shipped.
Now that the initial push to get pre-orders on their way is about to calm down, we have added this new color forecast to the Trend Store on our web site and we are preparing to announce it to the rest of the world.
We just need a bit of a breather first.
That’s because we have not only been shipping our 2008 color forecast, we have also begun shipping subscriber pre-orders of our Trend Album ™ CD-ROM from the September Maison & Objet trade fair this week, too. Our turn-around from wheels down in Minneapolis to written-and-edited content to image selection and identification to layout and production was 19 days.
No wonder we are all so tired!